Chicago, Illinois, 20th June 2022, ZEXPRWIRE, Jacob Nicotra, the founder and CEO of Jacob Nicotra Web Development, was featured in Authority Magazine in an interview discussing the topic “Five Things You Need To Create A Highly Successful Startup.” Authority Magazine is a Medium publication that is devoted to sharing in-depth and interesting interviews featuring people who are authorities in business, pop culture, wellness, social impact, and technology. As a magazine it uses interviews to draw out stories that are both empowering and actionable. It adheres to the idea that good stories should feel beautiful to the mind, heart, and eyes. Authority Magazine distinguishes itself by producing large interview series with scores of experts and thought leaders, around a single empowering topic. Popular interview series include “Female Disruptors,” “Meet The Rising Stars of TV, Film, & Music,” “The Future Is Now,” “Social Impact Heroes,” “Women In Wellness,” “Five Things You Need To Be A Highly Effective Leader During Turbulent Times,” and “5 Things I Wish Someone Told Me Before I Became a CEO.” Since 2018, Authority Magazine has conducted more than 50,000 empowering interviews. 

As the founder and CEO of Jacob Nicotra Web Development, a premiere web development company specializing in custom web development, eCommerce solutions, and WordPress design and development, Mr. Nicotra was a natural choice to be interviewed by Authority as part of its series featuring leaders in the tech industry. He shared his thoughts on a wide variety of subjects and offered advice and tips to other entrepreneurs, especially those just getting started in the tech industry, including advice on how to create a thriving company: “A great culture: The fifth and final factor is having a great culture. A company culture that attracts and retains top talent, that motivates employees, and that gets results.”

In response to the questions “What are the most common mistakes you have seen CEOs & founders make when they start a business and what can be done to avoid those errors,” Mr. Nicotra said:

“One of the most common mistakes that CEOs and founders make is to try and do everything themselves. It is important to delegate tasks and to build a strong team who can help you to achieve your goals. Another common mistake is to get too bogged down in the details and to lose sight of the big picture. It is important to focus on your core objectives and to be flexible in your approach. Finally, another mistake that CEOs and founders make is to underestimate the importance of marketing and sales. It is essential to create a strong branding strategy and to get your product in front of potential customers.”

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About Jacob Nicotra, founder and CEO of Jacob Nicotra Web Development 

Jacob Nicotra is the founder and CEO of Jacob Nicotra Web Development, a premiere web development company specializing in custom web development, eCommerce solutions, and WordPress design and development. Jacob comes from a family of entrepreneurs and has always been interested in business and technology. After working in web development for several years, Jacob decided to open his own company. With a strong background in STEM, biochemistry, and thousands of clinical hours, Jacob Nicotra decided to redirect his career in 2021 to pursue a path in the tech industry as a software engineer. 

After evaluating market trends and employment opportunities, he underwent a 6 month software engineering course. To date, Jacob Nicotra has developed 4 full stack web applications, as well as launched an online web development business, focused on building websites for small businesses. He is currently developing an estimation tool for a painting and construction company that will support a streamlined estimate process and help generate new business and increased revenue. In addition to his busy schedule in software development and running his business, Jacob has continued to volunteer for many different causes but especially for organizations that focus on mental health counseling.

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