Swerve Fitness will stream their signature team competition into New York gyms and studios
New York, US, 17th Nov 2021, ZEXPRWIRE, Swerve Fitness is taking their immersive virtual group cycling experience to gyms across New York. In addition to upgrading their routines and partnering with New York gym Crunch Fitness, Swerve has also transformed their Flatiron studio into a live streaming headquarters. Swerve plans to deliver premium, motivating workouts to Crunch Fitness group classes, starting with select locations in New York.
While the onset of the COVID-19 pandemic forced people to start working out at home, people are now returning to their favorite gyms. Nevertheless, most gyms are not designed to meet the needs of the evolved fitness enthusiast. Swerve fitness is solving this problem with beat- and power-based cycling challenges that help people have a good time and stay in shape.
“With Swerve 2.0, we’re building on the experience that people already know and love” says Swerve Fitness founder and CEO Eric Posner. “The new Swerve is a groundbreaking fitness experience built on the power of team sports. We plan to stream Swerve 2.0 into gyms and studios around the world.”
Swerve launched in 2013 as the world’s first-ever team indoor cycling studio. With their fun cycling challenges, they attracted riders from across New York City who continuously conquered challenges above and beyond their daily workout routine. With this new model, each gym or studio is its own team, competing against global locations.
The team dynamic at Swerve Fitness motivates riders to take on challenging workout routines, rack up personal bests and turn losses into motivation for the next win. Being in a team inspires people to work harder than ever before. As part of a team, riders are more dedicated and determined. By uniting riders across the city towards a common goal, Swerve Fitness is inspiring them to push past their limits without hesitation.
Swerve Fitness has combined challenging but rewarding cycling workouts with a little friendly competition to give fitness enthusiasts a rewarding and memorable workout. With Swerve Fitness 2.0, this team is offering New Yorkers the chance to take part in a workout they can look forward to.
About Swerve Fitness
Swerve Fitness is the first-ever team indoor cycling studio based in New York. They’ve partnered with Crunch Fitness to stream their immersive virtual team cycling competitions to gyms across New York City. With these competitions, Swerve Fitness has created a rewarding and enjoyable workout for fitness enthusiasts all over the city.
Company Name: Colleen Furman
Email: [email protected]
State/province name: New York
Country: United States