Top Internet Marketing Trends in 2023
Saurabh Singla, CO-founder at ZEX PR WIRE told what influences the brand promotion strategy today and what solutions for digital advertising and marketing it is helpful to try in the new year.
How to create expert content that will gently lead the client to purchase
Creating expert content that will bring sales takes work, but it is an authentic task. Prerna Arora, head Of Communication at ZEX PR WIRE, tells what tricks will help the user purchase faster. Expert content acts gently and unobtrusively. Expert content catches increases loyalty, trust in the brand, gently warms Read more
“Soft landing” in the media: how to write a good press release
Many experts argued on the topic "Is the press release alive?". The answer is unambiguous - alive. PR specialists have been using this tool since the beginning of the 20th century, which remains relevant today. During this time, new methods of presentation have appeared, but the structure of the text Read more
5 features of promoting IT companies in the b2b market
IT products for big businesses are complex and specific systems for a limited circle of consumers. Relationships with clients in this area are not short-term: before a direct transaction, you need to prove your expertise and stability, tell the customer how the technology works, how it will help the business, Read more
8 Powerful Ways to Boost Your Content Marketing Actions with PR
Content marketing has changed the understanding of not only marketing but also the knowledge of public relations. Simply put, he combined marketing and PR. Both areas have similar goals; for their implementation, you need content. The way to maximize the effectiveness of content marketing is through close collaboration between advertisers Read more
The Complete Guide to Online Marketing and all you need to know in 2021
Surely the terms "digital marketing" or "online marketing" are familiar to you. But are you clear what they mean? How has it evolved over the last few years? What are the trends and aspects of digital marketing that you should take more into account? I reveal everything to you in Read more
